A rare Beverol enamel advertising sign, circa 1930s, Dutch, inscribed 'Beverol de Motorolie, Beverol Fabrieken Beverwijk Holland', 23 x 30.5cms.
Notes: On 1st December 1924, Mr Henry Brat founded the limited company 'Beverol', in the town Beverwijk in Holland. Brat recognized the power of advertising and wanted to own a household brand and see his billboards along the highways. The first Beverol artwork was designed by illustrator Wam Heskes and the second mark by the Dutch pioneer in advertising, Jac (Jacob) Jongert. A larger version of this sign was formerly in the Ray Holland collection, sold at auction in 2008 for over $10,000.
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Auction: The Collectors' Auction, Thu, 30th Jun 2022
This auction is a firm favourite with specialist collectors and enthusiasts alike. Featuring Militaria; Sports Memorabilia; Fishing Equipment; Toys; Cameras; Costume & Textiles; Film Memorabilia; Advertising Memorabilia; Stamps & Coins and more, this catalogue has something to suit all tastes and budgets.
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